Growth Roadmap
CoSchedule reports that organized marketers are 674% more likely to report success, and goal setters are 377% more successful.
Our Growth Roadmap is a structured approach that delves deep into your brand’s current marketing campaigns to uncover growth opportunities and creates a 12 to 18-month Roadmap to help move the needle. To do this, we perform a T-shaped Discovery Workshop, Marketing and Brand Audit, and Clarity Workshop.
T-Shaped Discovery Workshop
Your Roadmap journey starts with a T-Shaped Discovery Workshop. This 90-minute deep-dive session explores every facet of your brand. During this session, you are asked targeted questions to uncover your brand’s current positioning and future goals. This interactive workshop helps clarify your marketing goals, target audience, and competitive landscape.
By the end of this intensive session, we will have a comprehensive grasp of your brand and be able to create a detailed growth plan!
Marketing and Brand Audit
After discovering more about your brand, we move on to your Marketing and Brand Audit. During this Audit, we meticulously assess your current brand, examining over 40 critical points, including Competition, Analytics, SEO, Website, SEO, Content, Social Media, and more.
Clarity Workshop
After completing the Marketing Audit and Discovery Workshop, you are presented with the data and results in a Clarity Workshop. This 90-minute session offers a clear overview of your brand’s current state and an actionable 12 to 18-month Roadmap of recommendations to help you grow. You’ll receive a comprehensive PDF report summarizing all data found, a copy of the workshop presentation, and an interactive Q&A session to address questions or concerns.
Then, you are more than welcome to follow the recommendations in your Roadmap and confidently implement everything yourself, delegate to someone in-house, or have us provide a personalized monthly support plan based on your needs. There are no strings attached either way.
