Earth’s Cabinet

Earth’s Cabinet is a Direct-to-Consumer (DTC) brand that provides herbal supplements and vitamins to help you improve your health. The owner reached out because he wanted to move from providing in-person sales to leveraging the efficiency of eCommerce.

We sat down to devise a strategy of utilizing a mix of social media and Shopify. Doing so we built a new Shopify store that will showcase the products and allow new and existing customers to shop easily online. This allowed the owner to focus more time on marketing the business and his customers rather than spend time on order fulfillment and placement.

Since the store has launched, the company has seen:

  • 67% growth of total sales
  • 37% increase in total orders
  • 301% conversion rate increase

among other increases. Check out the sales data below!



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